Conferencia invitada: Consumer Activism and the Media, Dr. Eleftheria Lekakis (U. of Sussex)

El viernes 1 de febrero a las 11h en la sala 17.2.47, el Grupo de Investigación TECMERIN acoge la conferencia de la profesora visitante Dr. Eleftheria Lekakis (University of Sussex) titulada “Consumer Activism and the Media”. Sesión abierta al público que también se podrá seguir en Twitter bajo el hashtag #Tecmerin.


Consumer activism and the media
When and how does consumption become synonymous with responsibility, resilience or resistance? Theories of political consumerism regard individualized collective action as the transformation of political action at the beginning of the 21st century. Meanwhile, populist leaders and organisations are also finding fruitful ground in the mobilisation of consumers. I am happy to share examples that I have studied or discuss new examples that you bring on the table on Friday February 1st.
Dr Eleftheria Lekakis is Senior Lecturer/Associate Professor at School of Media, Film and Music, at the University of Sussex. Her undergraduate degree is in Political Science (University of Crete), and postgraduate studies in Media and Communications (LSE, Goldsmiths College.) Her research concerns the relationship between communication, politics and consumption. She has published a monograph on the global consumer politics of fair and ethical trade coffee, questioning the relationship between activism and consumption in advanced capitalist societies. Other work has focused on the relationship between nationalism and consumption, as well as alternative economic practices and alternative media (namely documentary) in times of austerity. Lately, Eleftheria has been researching resistance within promotional culture.